viral.app

creator-campaigns

Run viral.app Creator Hub workflows end to end. Write and publish briefs in markdown, create, change, end or copy campaigns through the required preview step, assign creators, draft and publish job postings, review and answer applications, chat with creators, and read payouts (due, upcoming, paid, breakdowns). Use for any campaign, brief, job posting, application, creator roster, creator chat or payout question in viral.app. Starting or canceling payouts and Jobs Discovery are dashboard-only.

ugc-automations

Set up "watch for X and do Y" automations on viral.app events such as new job applications, creator chat messages, payouts becoming due, campaign, brief and assignment changes, new videos from tracked accounts, and views or follower milestones. Covers MCP Events in ChatGPT (Work chats and dots) and scheduled polling in other clients, with latency expectations and rules for untrusted creator text. Use when the user wants to be told, or wants the agent to act, whenever something happens in viral.app. Not for one-off questions about current data or for recurring reports on a fixed schedule (ugc-reporting).

ugc-reporting

Build UGC performance reports from viral.app data, such as weekly or monthly recaps, KPI summaries with period-over-period change, leaderboards of top videos, accounts and creators, campaign KPIs and creator pacing, market breakdowns, Slack-ready summaries, and recurring reports through scheduled tasks or a ChatGPT page that stays updated. Use when the user asks how content, creators or campaigns performed over a period, wants a recap, dashboard or report for their team, or wants one on a schedule. Not for finding new formats or hooks (viral-research) or for alerts when a single event happens (ugc-automations).

viral-app-mcp

Core guide to the viral.app MCP server (UGC and creator-marketing analytics for TikTok, Instagram, YouTube, Facebook and Snapchat, plus the Creator Hub). Use whenever a task touches viral.app data or actions, to connect and authenticate the server, pick among its 100+ tools, follow the credit quote-then-confirm flow, get ids, units and date formats right, know what MCP cannot do, and load the specialized skill for the job (ugc-reporting, creator-campaigns, viral-research, ugc-automations). Not needed for general social-media advice that uses no viral.app data.

viral-research

Research what works in short-form UGC with viral.app. Search the curated viral video library by niche, format, hook, product type, region or language, find videos similar to a reference, pull deep hook, CTA and scene breakdowns, analyze a tracked video's actual content with AI (spends credits), check live platform data, and turn the findings into hooks, scripts and a creator brief. Use for "what's working in niche X", hook and format ideas, competitor or trend research, and inspiration for briefs. Not for reporting on the user's own performance (ugc-reporting).